Admin

    Getting Started with Multi-Screen Advertising: 2 Key Qualities to Look for in a Media Partner The power of multi-screen advertising is. Read More
    Marketers are constantly searching for the most impactful and efficient ways to reach our audiences. And there are so many ways to connect. Read More
    Consumers are always stumbling upon new brands. 1. 60% of smartphone users say they discover a new company or product when conducting a. Read More
    What is Programmatic Ad Buying? Programmatic ad buying is the automated process of buying or selling online media advertisements at scale.. Read More
    By: Hanna Ahmaripour, Marketing Intern As a Gen-Z college student with a summer internship, I’ve had to change up my daily wardrobe a little.. Read More
    Data, data, and more data. In today’s media landscape, marketers are gobbling up any data they can get their hands on. What’s key is knowing. Read More
    My boss knows exactly how to get me going. All she has to do is forward me an article saying, “Print is Dead” and my Pavlovian response. Read More
    Connected TV is transforming living-room viewing. 1. Two-thirds of Americans own at least a single connected device, and connected TV users. Read More
    Maybe you’re one of those people who have all their holiday shopping done by early December? You may even have all your gifts wrapped and all. Read More
    Understanding Digital Out of Home Advertising Out-of-home (OOH, also called outdoor) signage is a form of advertising almost as old as. Read More
    Imagine you’re in the doctor’s office, waiting to see your doctor or healthcare provider. You have some time on your hands, so you’re. Read More
    Voice Search Marketing Trends Consumers love to talk and listen. 1. With the spike in voice-based searches, brands are aiming to. Read More
    What is GDPR? In April 2016, the European Union adopted the General Data Protection Regulation, which took effect on May 25, 2018 and. Read More
    Don't Get Left Without a Leadership Legacy With nearly ten years of management experience, eight in my current organization, I have. Read More