Targeted Magazine Solutions
Inspire audiences with engaging ads. When magazines are part of a robust advertising strategy—especially when combined with other platforms (such as digital)—they increase brand awareness and purchase intent.
Did you know?
- 95% of adults under age 25 read magazines.
- Consumers invest an average of one hour per magazine issue, compared to less than 15 seconds per website page.
In-Book Magazine Advertising
Our magazine offerings are different by design.
Your brand benefits from precise local targeting in the nation's premier magazine titles.
- No charge copy splits let you localize your message or creative by market, without waste.
- High-impact ad units drive engagement and increase brand recall.
Cover Wraps
Generate buzz by taking over the cover of a magazine or a bookazine.
Want to be the Sexiest Man Alive? Take over the cover of People. Want to offer 5-easy step recipes? Take over the cover of a single-topic, themed bookazine on cooking.
Cover wraps literally take your messaging into the homes of people craving what you’re offering. By overlaying multi-page ad creative, you’re creating an experience the pulls target audiences in.
How Magazine Targeting Works
Step 1 | Who are You Looking to Reach?
Use our sample audience(s) to help you define the group you need to target.
Step 2 | When is Your Campaign Happening?
Choose the months you want your message to be in market.
Step 3 | What Magazines Do You Want to Run In/On?
Search our catalog for the titles that publish in the months you are looking to advertise.
Step 4 | Where Do the Magazines Go?
You pick where you want to be seen, and we’ll make sure you get national prestige at scale. In-book ads to specific cities? Cover Wraps to hand out at a convention? We can make it happen.
