Having a small business or brand doesn’t mean you can’t advertise like your larger counterparts. Read on to learn about some cost-effective tools to get the job done from Vicki Brakl, Senior Vice President of Marketing, Training, and Development at MNI Targeted Media Inc. Read More
MNI In the News
A roundup of insights about the big opportunities and challenges for ATV/OTT and video in the year ahead, from executives from leading agencies and platforms Read More
Thought leaders from across the industry share their predictions and insight into what 2020 will hold for the ad tech and martech industries. Read More
New tools and tactics enable brands to better measure the effectiveness of print magazine advertising Read More
Businesses from QSRs to healthcare are embracing AI to further their brand purpose and drive sales revenue. Hear from Matthew Fanelli, Senior Vice President of Digital at MNI, and 15 other industry pros. Read More
AI enables marketers to understand consumer behavior to help determine the best message for its time and place. Mathew Fanelli, Senior VP of Digital at MNI joins other industry insiders in sharing their expertise. Read More
As we hear more about GDPR, CCPA and PII compliance, AI capabilities will need to comply on all fronts. MNI’s Senior Vice President of Digital Marketing, Matthew Fanelli, shares his thoughts on the greatest challenges to AI adoption in the advertising industry, along with 15 other industry experts Read More
Most advertisers and marketers understand the power and potential of AI, and that every industry can benefit from it in some way. However, is AI here to stay? Read from industry pros to get their take, including MNI’s own Matthew Fanelli. Read More
To tap into the crucial Gen Z market, brands must adapt to their buying choices and social values by thinking about diversity and inclusion. MNI was amongst the agencies tapped for its thoughts on this trending topic. Read More
Several trends are forging AI's role within advertising today and in the future. Which of those trends are the most impactful? Our Senior VP of Digital Strategy, Matthew Fanelli, joins a host of industry experts in sharing his thoughts. Read More
Direct mail may be a critical component in reaching Gen Z, which will soon account for $4 billion in discretionary spending. Read more about an MNI study that helped determine these results. Read More
In this report, Brooke Willcox, Director of Digital Business Development and Emerging Media at MNI, shares her insights about the importance of privacy. Read More
Read about how socially conscious campaigns are going mainstream, especially for Gen Z. MNI’s report on brand awareness supports the growing trend. Read More
Morning Consult discusses implications and features commentary from Matt Fanelli, Senior Vice President of Digital at MNI. Read More
How much data are you using to inform your brand positioning and relevant channels? Vicki Brakl, VP of Integrated Marketing at MNI, contributes her thoughts on these questions. Read More
Survey indicates 68% of Prime Day shoppers plan to comparison shop outside Amazon, leaving ample room for competitors to gain customers. Read More
What companies need to know about GDPR, CCPA and other industry changes in the next 12 months. Read More
As Shakespeare wrote in Hamlet, “To thy own self be true.” Brand authenticity is the “something” all consumers want to see, but does it mean and why does it matter? Vicki Brakl, VP of integrated marketing at MNI Targeted Media, shares her expert opinion. Read More
Packaging Strategies explores strategies for capturing the Gen Z consumer. Read More
The Mad Men days of personalized, years-long ad campaigns are ancient history because advertising has officially gone digital. 17 Experts Share Their Insights, including MNI’s Director of Integrated Marketing, Janine Pollack. Read More
This roundtable discussion with experts from the Digital TV Advertising and Analytics Industry featured MNI’s Executive Vice President,Klarn DePalma. Read More
This article on Women in MarTech features our own Vicki Brakl, Vice President of Integrated Marketing at MNI. Read More
IT’S 2018, AND SOME WEBSITES STILL AREN’T MOBILE RESPONSIVE. EXPERTS, INCLUDING VICKI BRAKL, MNI’S VP OF INTEGRATED MARKETING, EXPLAIN WHY THAT’S A MISSED OPPORTUNITY. Read More
Experts, including MNI’s Janine Pollack, Director of Integrated Marketing, weigh in on the pros and cons of vehicle subscriptions. Read More
MNI TARGETED MEDIA INC. MARKS UPTICK IN 2018 PRINT AD REVENUES Read More
MEREDITH CORPORATION RANKS #2 ON LIST OF MEDIA COMPANIES TO DO BUSINESS WITH, ACCORDING TO NEW STUDY Read More
Print ads still relevant for luxury advertisers. Read More
Put a Wrap On It: As Magazine Ads Dwindle, One High-Priced Approach Thrives. Read More
TechBytes with Klarn DePalma, Executive Vice President, MNI Targeted Media Inc. Read More
Trust Your Intelligence: Solid data analysis helps the C-suite wrap its arms around social media. Read More
MNI TARGETED MEDIA INC. RANKS AS #1 AD LOCAL NETWORK FOR FOURTH CONSECUTIVE YEAR MNI AD NETWORK REACHES 94 PERCENT OF TOTAL DIGITAL POPULATION. Read More
STUDY: 80% OF GEN Z LIKE SHOPPING IN-STORE, BUT TURN TO E-COMMERCE FOR CONVENIENCE. Read More
THE KEY TO REACHING GEN Z IS SPEAKING THEIR DIGITAL LANGUAGE Read More