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EXCLUSIVE: D/Cipher

Unleash the power of 1P Intent Targeting

Question:

What happens when you combine America's largest publisher, People Inc., with its 30 million daily readers and 11 billion intent signals, plus the intelligence of OpenAI?

Answer:

D/Cipher: One powerful platform that reaches mindset-ready consumers across vetted premium sites or People Inc. owned-and-operated brands. Brand-safe, precise, with scale.

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Powered by People Inc. 1P Intent Data

Brands made by people, for people, helping Americans find inspiration,  make decisions, and take action.

Let's Talk D/Cipher
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Activate Where it Matters.

Available to buy direct or programmatically, advertisers have full control over how and where they want to activate D/Cipher.

Direct, Programmatic, Display, OLV, and CTV – wherever your audience is, including iOS.

  • On premium, vetted sites
  • On People Inc.’s 40+ brands
  • CTV in premium streaming environments
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Push boundaries. Make an impact.

Explore our high-impact solutions in action.
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Omnichannel Solutions

Go Further—Reach Audiences Across Channels

Let's Build What's Next. Together.

Start reaching your audience through D/Cipher’s proprietary intent signals today.