Adding Voice Search To Your Marketing Mix Voice search has disrupted the marketing industry. More and more organizations are building it into their SEO and paid advertising strategies. Find out what everyone’s talking about and see who’s listening.
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Programmatic Advertising Platforms Explained Is programmatic advertising worth it? Learn how programmatic advertising works, why it matters, and how it can help grow your brand by utilizing programmatic platforms.
CTV Advertising—What It Is and Why It Works MNI breaks down the growth of Connected TV and the advantage of connected tv advertising for marketers. Learn more about how to harness the power of OTT ads.
Using Attribution In Your Marketing Campaigns Simply defined, attribution is giving credit to a marketing touchpoint, but not all attribution methods are created equal. Learn more about how attribution improves campaign strategies.
Learn How To Reach Your Audience With Audio Advertising With so many ways to get marketing messages into people’s heads, audio streaming literally gets it done. Check out strategic advertisers who have nailed brand messaging—and why it works.
Enhance Your Marketing Initiatives With Artificial Intelligence Artificial Intelligence (AI) is also referred to as Machine Intelligence. It can be overwhelming, so we’ve created this simple read to illustrate the importance of artificial intelligence in marketing, how AI can predict consumer.
Find Out What You Need To Know About Blockchain Technology Blockchain is one of the biggest buzzwords in technology right now. But what is it? And why is everyone talking about it? MNI has all the answers.