Gatefolds
Your own personal brochure within a magazine. Roper Starch concluded that gatefolds attract reader attention better than traditional ads, especially if they incorporate the unique format into the ad's creative.
Perfect for:
- A list of products, features, or locations
- A checklist of desired consumer behavior
- A unique advertorial section
- Adding motion and reader interaction

Full Page Z-Gate Specifications:
- Page 1 & Page 2
- Bleed Size: 15-3/8" X 11-1/4"
- Safety: 13-1/8" X 10"
- Flap A & B
- Same as above - reverse fold

Half Page Z-Gate Specifications:
Small Book
- Page 1 & Flap
- Bleed Size: 11 3/4" X 11 1/4"
- Safety: 10 3/4" X 10"
- Page 2 & Flap
- Same as above - reverse fold
Large Book
- Page 1 & Flap
- Bleed Size: 13 1/4" X 11 1/4"
- Safety: 12 1/4" X 10"
- Page 2 & Flap
- Same as above - reverse fold
Note: Specs do not apply for the MNI Home advertising package.





