MNI Magazines
MNI groups magazines into eleven lifestyle-defined advertising packages available in more than 800 target markets. With precise demographic and geographic targeting, MNI maximizes media dollars and gets results.
MNI Beauty
Cosmopolitan, Elle, Harper's Bazaar, InStyle, Marie Claire
feeling their best.
- Influentials others turn to for fashion and beauty advice
- Currently attending college or working toward a post-graduate degree
- Frequently visit health spas while on vacation
Reader Profile
- Male/Female: 13%/87%
- Median Age: 35
- Median HHI: $72,296
Click here to view MNI Beauty channel information (Package description and rate).
MNI Business
Bloomberg BusinessWeek, Entrepreneur, Fast Company, Forbes, Fortune, Money
- Top management/executives at businesses of all sizes
- Decision makers for business purchases $1 million+
- Mobile internet users
Reader Profile
- Male/Female: 63%/37%
- Median Age: 45
- Median HHI: $88,120
Click here to view MNI Business channel information (Package description and rate).
MNI Entertainment
Entertainment Weekly, People
- Influentials others turn to for shopping, beauty and fashion advice
- Frequent social networking site visitors
- Culture mavens, frequently attending local events - theater, nightclubs, cinema, concerts
Reader Profile
- Male/Female: 36%/64%
- Median Age: 39
- Median HHI: $65,944
Click here to view MNI Entertainment channel information (Package description and rate).
MNI Family
American Baby, FamilyFun, Parenting Early Years, Parents
- Moms with 2+ children at home
- Primary grocery shoppers for the household
- Health care influentials seeking the latest medical information online
Reader Profile
- Male/Female: 19%/81%
- Median Age: 35
- Median HHI: $57,529
Click here to view MNI Family channel information (Package description and rate).
MNI Healthy Living
Cooking Light, Fitness, Health
- Are influentials others turn to for beauty, fashion and shopping and healthy cooking advice
- Seek medical information online
- Visit spas while on vacation
Reader Profile
- Male/Female: 22%/78%
- Median Age: 46
- Median HHI: $70,384
Click here to view MNI Healthy Living channel information (Package description and rate).
MNI Hispanic
Cosmopolitan en Español, People en Español, TV y Novelas, Vanidades
- Have children living in the home
- Are mobile internet users who access the web for entertainment on-the-go
- Are influentials who others trust for personal care and health information
Reader Profile
- Male/Female: 37%/63%
- Median Age: 34
- Median HHI: $37,365
Click here to view MNI Hispanic channel information (Package description and rate).
MNI Home
Country Living, Elle Décor, House Beautiful, This Old House, Traditional Home
- Influentials others rely on for decorating and furniture and appliance-purchasing advice
- Principal grocery shoppers for the household
- Health care influentials who seek medical information online
Reader Profile
- Male/Female: 28%/72%
- Median Age: 50
- Median HHI: $64,787
Click here to view MNI Home channel information (Package description and rate).
MNI Luxury
Cooking Light, Elle Décor, Food & Wine, Real Simple, Town & Country, Travel + Leisure
- Attend cultural events - theater, opera, concerts, museums
- Entertain frequently and cook for fun
- Fly first class
Reader Profile
- Male/Female: 26%/74%
- Median Age: 47
- Median HHI: $81,009
Click here to view MNI Luxury channel information (Package description and rate).
MNI Men
Esquire, Men's Journal, Sports Illustrated
- Sports enthusiasts
- Influentials others rely on for home electronics and new technology advice
- Investors who track/trade stocks online
Reader Profile
- Male/Female: 79%/21%
- Median Age: 40
- Median HHI: $72,189
Click here to view MNI Men channel information (Package description and rate).
MNI News
Newsweek, Sports Illustrated, The Week, Time, U.S. News & World Report
- Professional/managerial
- Influentials who others turn to for information and advice
- Actively involved in their communities, both politically and civically
Reader Profile
- Male/Female: 61%/39%
- Median Age: 44
- Median HHI: $73,885
Click here to view MNI News channel information (Package description and rate).
MNI News 2
Newsweek, Sports Illustrated, The Week, Time
- Professional/managerial
- Influentials others turn to for information and advice
- Involved in their communities, both politically and civically
Reader Profile
- Male/Female: 61%/39%
- Median Age: 44
- Median HHI: $74,130
Click here to view MNI News 2 channel information (Package description and rate).
Source: MNI, Spring 2009.