New Magazines

Entertainment Weekly (EW) is the most comprehensive, behind-the-scenes guide to all things pop-culture. EW's primary focus is on entertainment media, providing comprehensive information and reviews on movies, television, DVDs, music, books, and digital entertainment. EW provides readers with a front row look at Hollywood players and the creative process behind the products they love in a fun, surprising, and visually stimulating manner.

Male/Female: 42%/58%
Median Age: 35
Median HHI: $60,789

Source: MRI Spring 2007.

Men's Journal reaches modern, active, achievement-orientated men. Delivering insightful and actionable information on adventure, sports, fitness, and style, Men's Journal guides readers to a new definition of success and accomplishment. By inspiring men to make their lives an adventure, Men's Journal has established a loyal audience of responsive readers.

Median Age: 40
Male/Female: 87%/13%
Median HHI: $75,506

Source: MRI Spring 2007.

The unique blend of celebrity and human-interest editorial in People magazine has captivated readers for more than 30 years. People contains insightful, compassionate and entertaining coverage of the most intriguing personalities, from extraordinary people doing the ordinary to ordinary people caught up in extraordinary circumstances. By revealing the human side to every story, People connects trend-setting readers to their world.

Male/Female: 32%/68%
Median Age: 41
Median HHI: $63,599

Source: MRI Spring 2007.

Real Simple provides practical solutions to make life easier and better in various aspects of a woman's busy life: home, health, food, money, clothes, looks and family. Real Simple contains stories of real women who have learned to live in a calm and beautiful way.

Male/Female: 13%/87%
Median Age: 57
Median HHI: $90,297

Source: MRI Spring 2008.

Created for the busy, affluent reader, The Week distills information from national and international media outlets and packages it into a convenient guide covering a variety of topics appealing to time-pressed readers. The Week includes the most intriguing stories and the most thoughtful commentary, ranging from current events and politics to technology and the arts. With a balanced perspective and a straightforward, informative, format, The Week promises to bring readers up to speed on everything that matters.

Median Age: 49
Median HHI: $96,360
Attended/Graduated College: 94%

Source: 2007 Subscriber Study.