Wegmans Retail Stores

wegman's retail stores The Products
MNI News and MNI Home.

The Challenge
Wegmans was unfamiliar with magazine advertising, as they had previously run predominately in newspapers.

The MNI Solution
MNI News was used to build brand awareness among corporate caterers and gift basket producers during the holiday season. In addition, Wegman's was able to grow their image internally and within their communities through MNI's extended value programs.

The Results
MNI played a key role in building and sustaining the excitement of Wegmans' grand openings. MNI News was also successful in promoting catalog sales, new product launches, and recruiting, as well as increasing Web site traffic.

Calendar

January closing dates

Issue MNI Product Closing
FebNewsJan 5
MarExecJan 8
AprFamilyJan 8
AprH&BJan 8
AprLuxuryJan 8
AprMenstyleJan 8
FebNews2Jan 15
MarEntertainmentJan 15
AprHispanicJan 15
AprHomeJan 15
View other closing dates