Turnberry Associates
The Products
MNI News, MNI Business, and MNI Style & Design.
The Challenge
Reach high-end buyers of first, vacation, or retirement homes in key northern
markets. Convey a quality image to differentiate Turnberry Associates/Porto
Vita 1 from the competition.
The MNI Solution
Use MNI News, MNI Business, and MNI Style & Design in Miami, New York,
and Chicago, and focus on the prime Florida season (October
through February).
The Results
Incredible salesPorto Vita 1 sold out! MNI's multi-product
plan renewed in Miami for Porto Vita 2. MNI was also used to
introduce new properties in key markets when Turnberry launched
Turnberry Place and Madison Towers in Las Vegas.